Weekly Business Report Template
A one-page summary of the week’s numbers, written from your data.
Weekly Business Report Template is a free Excel workbook: 3 sheets, 36 live formulas and realistic sample data throughout, 10 KB as .xlsx.
The formulas are printed on this page, unedited, so you can check the method before downloading anything. Swap in your own numbers and the whole file recalculates — which is the part no chat window can hand you. Opens in Excel, Google Sheets, Numbers and LibreOffice; no add-in and no macro.
A look inside
This is a real slice of the Report sheet from the actual file — not a screenshot, and not a mock-up. Cells shown in violet are live formulas, exactly as they arrive.
| # | Metric | This week | Last week | WoW % | 4-week average | vs 4-wk avg | Flag |
|---|---|---|---|---|---|---|---|
| 5 | Revenue | =INDEX(Weekly!$B:$B,COUNT(Weekly!$B$2:$B$200… | =INDEX(Weekly!$B:$B,COUNT(Weekly!$B$2:$B$200… | =IF($C5=0,"",$B5/$C5-1) | =AVERAGE(OFFSET(Weekly!$B$2,COUNT(Weekly!$B$… | =IF($E5=0,"",$B5/$E5-1) | =IF($D5="","",IF(ABS($D5)<$B$2,"steady",IF($… |
| 6 | Orders | =INDEX(Weekly!$C:$C,COUNT(Weekly!$B$2:$B$200… | =INDEX(Weekly!$C:$C,COUNT(Weekly!$B$2:$B$200… | =IF($C6=0,"",$B6/$C6-1) | =AVERAGE(OFFSET(Weekly!$C$2,COUNT(Weekly!$B$… | =IF($E6=0,"",$B6/$E6-1) | =IF($D6="","",IF(ABS($D6)<$B$2,"steady",IF($… |
| 7 | New customers | =INDEX(Weekly!$D:$D,COUNT(Weekly!$B$2:$B$200… | =INDEX(Weekly!$D:$D,COUNT(Weekly!$B$2:$B$200… | =IF($C7=0,"",$B7/$C7-1) | =AVERAGE(OFFSET(Weekly!$D$2,COUNT(Weekly!$B$… | =IF($E7=0,"",$B7/$E7-1) | =IF($D7="","",IF(ABS($D7)<$B$2,"steady",IF($… |
| 8 | Sessions | =INDEX(Weekly!$E:$E,COUNT(Weekly!$B$2:$B$200… | =INDEX(Weekly!$E:$E,COUNT(Weekly!$B$2:$B$200… | =IF($C8=0,"",$B8/$C8-1) | =AVERAGE(OFFSET(Weekly!$E$2,COUNT(Weekly!$B$… | =IF($E8=0,"",$B8/$E8-1) | =IF($D8="","",IF(ABS($D8)<$B$2,"steady",IF($… |
| 9 | Conversion % | =INDEX(Weekly!$F:$F,COUNT(Weekly!$B$2:$B$200… | =INDEX(Weekly!$F:$F,COUNT(Weekly!$B$2:$B$200… | =IF($C9=0,"",$B9/$C9-1) | =AVERAGE(OFFSET(Weekly!$F$2,COUNT(Weekly!$B$… | =IF($E9=0,"",$B9/$E9-1) | =IF($D9="","",IF(ABS($D9)<$B$2,"steady",IF($… |
| 10 | Refunds | =INDEX(Weekly!$G:$G,COUNT(Weekly!$B$2:$B$200… | =INDEX(Weekly!$G:$G,COUNT(Weekly!$B$2:$B$200… | =IF($C10=0,"",$B10/$C10-1) | =AVERAGE(OFFSET(Weekly!$G$2,COUNT(Weekly!$B$… | =IF($E10=0,"",$B10/$E10-1) | =IF($D10="","",IF(ABS($D10)<$B$2,"steady",IF… |
What’s in the file
What it explains
- Why the four-week average is on there
- Reading the flags
Download it
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<a href="https://www.datahubpro.co.uk/excel-templates/weekly-business-report">Weekly Business Report Template</a> — free Excel template from DataHub Pro
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