BI tool pricing guides

Updated 17 July 2026 · every price read from the vendor’s own pricing page and dated. No affiliate links, no commission.

Quick answer

Dashboard and BI pricing is rarely the number on the pricing page. Databox starts free and runs from $71 to $319 a month on annual billing, with users and data sources capped per plan; every account or property counts as a source. These guides give the real, dated numbers from each vendor's own pricing page — and DataHub Pro sits alongside them at $19.99 per seat a month. You can try it free at datahubpro.co.uk — no card required.

At a glance

ToolEntry priceFree plan?What inflates the bill
DataHub Pro$19.99/seatYes — 1 upload a day, 3 AI questions a dayNothing — $19.99 per seat, no per-source fees
Databox$71/mo (Analyst)Yes — 3 sources, 1 userPlans capped by users and data sources; each account/property counts separately; white-label $200/mo
GeckoboardFrom $79/mo (Essentials)No — trial onlyEssentials covers 2 dashboards and 1 editor; more means Performance at $319/mo
Looker Studio$0 (Pro $9/user/project)Yes — core is freePro bills per project, so multi-client setups multiply

The guides

Power BI pricingFree, Pro $14 and Premium Per User $24 per user a month (paid yearly), and why viewers need a licence too.Tableau pricingCreator $75, Explorer $42, Viewer $15 per user a month on Standard (billed annually); Enterprise $115/$70/$35.Qlik pricingStarter $300/mo for 10 users, Standard $825, Premium $2,750 (billed annually): priced by data, not people, above Starter.Domo pricingNo list price: usage credits with unlimited users, a 30-day trial with no card, and what drives the bill.Metabase pricingOpen source free; Starter $100/mo (5 users), Pro $575/mo (10 users), Enterprise from $20,000 a year, plus metered extras.Klipfolio pricingBase $120, Grow $190, Team $310, Team+ $600 a month (billed annually), unlimited users; sharing starts on Grow.DashThis pricingIndividual $44, Professional $139, Business $279, Standard $429 a month billed yearly; priced by dashboards and sources.AgencyAnalytics pricing$20 per client a month billed annually, unlimited staff, white-label portal; volume pricing from 25 clients.Rows pricingFree, Plus $8 per user ($6 annually), Pro $79 + $8 per user ($59 + $6 annually); AI metered in tasks.Ajelix pricingLite $39, Pro $99, Max $199 per user a month; file-size limits decide the plan.Databox pricingFree, Analyst $71, Team $199–$319, Agency from $79/mo billed annually, the $200 white-label add-on, and why the data-source definition catches teams out.Geckoboard pricingEssentials $79 and Performance $319/mo billed annually, no free plan, and the 2-dashboard allowance that pushes most teams to Performance.Looker Studio pricingThe core product is free; Pro is $9 per user per project per month — and the per-project billing is what surprises agencies.

We publish these because vendor pricing pages are designed to look simple and the real bill rarely is. Every figure here is sourced and dated, including the ones that make our own product look like the wrong choice — if you need live connectors into dozens of SaaS tools, Databox is a better buy than we are, and we say so on the page.

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DataHub Pro is $19.99 per seat a month, with a free plan. Upload a spreadsheet and get dashboards, forecasts and a report in about a minute.

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