BI tool pricing guides

Updated 17 July 2026 · every price read from the vendor’s own pricing page and dated. No affiliate links, no commission.

Quick answer

Dashboard and BI pricing is rarely the number on the pricing page. Databox starts free and runs to $399/month but charges $5.60 per extra data source; Geckoboard has no free plan and charges $24 per additional dashboard on its $119/month tier; Looker Studio is free until you need Pro, which bills $9 per user per project. These guides give the real, dated numbers from each vendor's own pricing page — and DataHub Pro sits alongside them at $14.99/month flat for the whole workspace. You can try it free at datahubpro.co.uk — no card required.

At a glance

ToolEntry priceFree plan?What inflates the bill
DataHub Pro$14.99/mo flatYes — 15 toolsNothing — one flat price for the whole workspace
Databox$64/mo (Analyst)Yes — 3 sources, 1 user$5.60 per extra data source; each account/property counts separately
Geckoboard$119/mo (Essentials)No — 14-day trial only$24 per dashboard, $20 per editor, $20 per screen, $40 custom themes
Looker Studio$0 (Pro $9/user/project)Yes — core is freePro bills per project, so multi-client setups multiply

The guides

Databox pricingFree, Analyst $64, Pro $159, Growth $399/mo billed annually — plus $5.60 per extra data source, and why the data-source definition catches teams out.Geckoboard pricingEssentials $119 and Performance $399/mo billed annually, no free plan, and the à-la-carte add-ons ($24 per dashboard, $20 per editor) that inflate the bill.Looker Studio pricingThe core product is free; Pro is $9 per user per project per month — and the per-project billing is what surprises agencies.

We publish these because vendor pricing pages are designed to look simple and the real bill rarely is. Every figure here is sourced and dated, including the ones that make our own product look like the wrong choice — if you need live connectors into dozens of SaaS tools, Databox is a better buy than we are, and we say so on the page.

Or skip the comparison and try ours free

DataHub Pro is $14.99/month flat for the whole workspace, with a free plan of 15 tools. Upload a spreadsheet and get dashboards, forecasts and a report in about a minute.

Try it free →
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Work out your actual costOur free BI pricing calculator encodes each vendor’s real rules — per-viewer licences, per-source fees and per-project billing — and shows the annual cost for your team.